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Two Marketing books for covering topics like Social marketing , Digital marketing.
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)
Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)

Digital Marketing and Social Media Marketing Essentials: A Practical Guide to SEO, Metrics, Strategy, and Social Media Marketing for Beginners and Entrepreneurs (Set of 2 Books)

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Description

This combo contains 2 books:

Book 1: Social Media Marketing Essentials You Always Wanted To Know-

This book will help you:

  • Learn the process of coming up with a marketing strategy
  • Navigate through the sea of social media platforms and create platform-specific content 
  • Explore hashtags: Know when, where, and how to use them
  • Understand the metrics and evaluate your social media marketing strategies

Click here to learn more about the book.

 

Book 2: Digital Marketing Essentials You Always Wanted To Know-

This book will help you:

  • Learn the differences between traditional marketing and digital marketing
  • Grasp the key components of a perfect social media account
  • Understand how to use SEO Marketing
  • Navigate through the maze of digital marketing metrics

Click here to learn more about the book.

Bibliographic Details

Pages: 474 pages

eBook (ISBN): 978V123456791

Paperback (ISBN): 978B0CW2YX12T

Category: Business & Economics

Author: Kavita Kamath, Vibrant Publishers

Table of Contents
Author

Dr. Kavita Kamath is a faculty member at RMD Sinhgad School of Management Studies, a NAAC ‘A++’ Accredited institute, affiliated to Savitribai Phule Pune University (SPPU), ranked among the top 10 universities in India. She has a doctorate in social media marketing, an MBA in marketing management, and a bachelor’s degree in commerce. She also conducts corporate training programs. She has published her research work in several national and international peer-reviewed journals.

Vibrant Publishers is focused on presenting the best texts for learning about technology and business as well as books for test preparation. Categories include programming, operating systems and other texts focused on IT. In addition, a series of books helps professionals in their own disciplines learn the business skills needed in their professional growth.

Vibrant Publishers has a standardized test preparation series covering the GMAT, GRE and SAT, providing ample study and practice material in a simple and well organized format, helping students get closer to their dream universities.

Series

The Self-Learning Management Series is designed to help students, new managers, career switchers, and entrepreneurs learn essential management lessons and covers every aspect of business, from HR to Finance to Marketing to Operations across any and every industry. Each book includes basic fundamentals, important concepts, and standard and well-known principles as well as practical ways of application of the subject matter.

Editorial Reviews

This book written by Dr. Kavita Kamath Dhumal really captured the purpose of social media marketing in detail and has been written in a simplistic way to teach each and every aspect of marketing-basics to advanced strategies. As a finance person I never knew the intricacies of marketing campaigns and their evaluations but now I understand how every penny spent on various marketing vehicles may translate into revenue.
-- Mr. Gannesh Rao, Vice President, Sony Pictures Networks India

If you’re looking for a well-organized and well-written book on the fundamentals of digital marketing, this book is for you. I’m always on the look-out for new marketing textbooks for my university students across the country, so I was pleasantly surprised when I came across this book. It’s a rock solid introduction to some of the most important concepts in marketing today. Best of all, it focuses on the practical application of digital marketing, not just on the academic theory. Bravo!
-- Jamie Turner, Internationally Recognized Author, Speaker and, University Lecturer

Supplemental Resources

Social Media Marketing Essentials You Always Wanted
Instructor Resources

Digital Marketing Essentials You Always Wanted To Know
Instructor Resources

  • 5 stars: 39 (68%)
  • 4 stars: 18 (32%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
P
Pham Duc Long (Vietnam)
An Absolute Gem in the Digital Marketing Series

Vibrant Publishers hit another home run with this Digital Marketing Combo. Highly recommended for every marketer's bookshelf!

N
Nguyen Thi Hang (Vietnam)
Easy to Read and Retain Growth Frameworks

The chapter summaries, strategic diagrams, and end-of-chapter review quizzes make retaining complex marketing strategies effortless.

T
Tran Minh Tri (Vietnam)
Solid Foundation for Modern Growth Hackers

Having a strong grasp of both organic brand strategy and paid digital channels makes executing growth campaigns far more effective.

P
Pimchanok Kul (Thailand)
Superb Resource for Strategic Digital Marketing Audits

Gave our team the exact step-by-step methodology needed to audit our existing marketing stack and fix leaking conversion funnels.

K
Kittisak Thanat (Thailand)
Ideal Companion for Business School Marketing Majors

Gave me a well-rounded foundation in digital media buying, content architecture, and customer relationship management.

C
Chutima Srivisat (Thailand)
Great Value and Fast Practical Learning Curve

Read through the entire combo over two weeks and immediately applied the omnichannel attribution models to our quarterly ad spend.

S
Sorasak Prasert (Thailand)
Clear Focus on Conversion Optimization and UX

Teaches you how to optimize landing pages, reduce checkout friction, and write compelling ad copy that drives measurable action.

V
Vikram Choudhury (India)
Must-Have Bundle for Startup Founders and Marketers

Helped us structure our full-funnel marketing strategy from scratch, driving down acquisition costs and boosting organic traffic.

T
Tural Kerimov (Azerbaijan)
Super Helpful for Corporate Marketing Bootcamps

Recommended by our head of marketing. Perfect companion reference set for marketing teams, agencies, and executive training workshops.

N
Neha Deshmukh (India)
Bridging Traditional Brand Strategy with Digital Execution

Strikes the ideal balance between classical brand positioning theory and cutting-edge digital growth hacking techniques.

E
Eltun Mammadzada (Azerbaijan)
Concise Collection with Massive Practical Value

Don't let the multi-book format intimidate you—it is packed with high-value, actionable tactics that every modern marketer needs.

F
Fidan Sadigova (Azerbaijan)
Excellent Guide to Email Marketing and Lead Nurturing

Covers audience segmentation, drip automation campaigns, subject line optimization, and customer retention strategies in approachable detail.

A
Ananya Nambiar (India)
Brilliant Breakdown of Social Media and Influencer Marketing

Chapters on organic viral strategies, paid campaign scaling, and influencer management provided immediate ROI for our e-commerce brand.

R
Rohan Kulkarni (India)
Clear Explanation of SEO, SEM, and Content Strategy

Understanding search engine algorithms, keyword research, and high-converting content funnels was made super intuitive across these volumes.

A
Aarav Sen (India)
Structured, Accessible, and Exceptionally Curated

Vibrant Publishers delivers an outstanding multi-book combo. High-yield content, clear visual frameworks, and zero unnecessary fluff.

D
Diya Chatterjee (India)
Invaluable Desk Reference for Growth Marketers

I keep this set on my desk to quickly reference SEO audit checklists, email sequence templates, and content strategy frameworks.

L
Lucas Montgomery (USA)
Demystifies Data-Driven Marketing and Analytics

Gives a structured, step-by-step breakdown of web analytics, KPI tracking, A/B testing, and customer journey mapping.

O
Olivia Crawford (USA)
Actionable Guide for Building Scalable Digital Strategies

Helped our agency design cohesive omnichannel campaigns that seamlessly connect content distribution with performance advertising.

T
Tyler Bennett (USA)
Comprehensive Coverage of Performance Marketing and ROI

Examines customer acquisition metrics, Google Ads, Meta ad campaigns, and attribution modeling in a clear, highly structured manner.

S
Samantha Hayes (USA)
Perfect Textbook Set for Marketing Students and Agencies

Used this combo during my digital marketing certification. The real-world case studies, structured chapter breakdowns, and campaign blueprints are top-notch.

E
Ethan Sullivan (USA)
In-Depth Strategic Guide for Multi-Channel Growth

Covers social media advertising, conversion rate optimization, email marketing funnels, and brand positioning with phenomenal practical depth.

J
Jenna Albright (USA)
Complete Modern Marketing Toolkit in One Box

This bundle provides an end-to-end masterclass on SEO, PPC, content marketing, and brand strategy. An essential resource for digital growth leaders.

L
Lisa Bennett

This combo is a fantastic resource for digital marketers. Each book covers different aspects of digital marketing with detailed explanations and practical examples. It has been a game-changer for my career in digital marketing!

E
Ebru Demir

A must-have for anyone involved in digital marketing! This combo includes everything you need to know to stay ahead of the competition. The strategies are actionable and relevant in todays market. Highly recommended!

O
Orkhan Aliyev

I am very impressed with the depth and breadth of the content in this combo. It covers a range of topics from SEO to social media marketing. The step-by-step guides make it easy to apply the knowledge in real-life scenarios.

R
Rajesh Gupta

The Digital Marketing Combo provides a comprehensive overview of the latest strategies and techniques in the field. The books are easy to follow, and the content is up-to-date. Its a valuable collection for both beginners and experienced marketers.

N
Nattapong Thongchai

An excellent combo for digital marketers looking to expand their knowledge. The books are well-written and packed with valuable information and tips. It's a great reference for staying updated with the latest digital marketing trends.

C
Can Yilmaz

This set is a comprehensive guide to modern digital marketing strategies. The case studies are especially helpful for understanding real-world applications. It has been a game-changer for my marketing campaigns. Excellent value for the price!

L
Le Thi Kim Ngan

As someone new to digital marketing, this combo was a great starting point. The chapters on social media marketing and paid advertising are well-structured and very informative. I appreciate the practical approach to the content.

P
Priya Sharma

I found the Digital Marketing Combo to be extremely insightful. It provides practical examples and up-to-date information, which has helped me enhance my skills in content marketing and SEO. A valuable investment for marketing professionals.