Kent B Monroe

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Models, Theory, and Methods

(8)

Models, Theory, and Methods

Rs. 7,500.00 INR Rs. 5,000.00 INR
The Price-Quality-Value Relationship

(9)

The Price-Quality-Value Relationship

Rs. 7,500.00 INR Rs. 5,000.00 INR
Comparative Price Advertising

(5)

Comparative Price Advertising

Rs. 7,500.00 INR Rs. 5,000.00 INR
Processing of Price Information

(11)

Processing of Price Information

Rs. 7,500.00 INR Rs. 5,000.00 INR
Price Fairness

(7)

Price Fairness

Rs. 7,500.00 INR Rs. 5,000.00 INR
Pricing Management and Practice

(6)

Pricing Management and Practice

Rs. 7,500.00 INR Rs. 5,000.00 INR
Research in Consumer Behavior

(10)

Research in Consumer Behavior

Rs. 7,500.00 INR Rs. 5,000.00 INR