Kent B Monroe

Models, Theory, and Methods

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Models, Theory, and Methods

₹7,500.00 INR ₹5,000.00 INR
A paperback book titled 'The Price-Quality-Value Relationship' by Kent B. Monroe.

(9)

The Price-Quality-Value Relationship

₹7,500.00 INR ₹5,000.00 INR
Comparative Price Advertising

(5)

Comparative Price Advertising

₹7,500.00 INR ₹5,000.00 INR
Processing of Price Information

(11)

Processing of Price Information

₹7,500.00 INR ₹5,000.00 INR
Price Fairness

(7)

Price Fairness

₹7,500.00 INR ₹5,000.00 INR
Pricing Management and Practice

(6)

Pricing Management and Practice

₹7,500.00 INR ₹5,000.00 INR
Research in Consumer Behavior

(10)

Research in Consumer Behavior

₹7,500.00 INR ₹5,000.00 INR