The Social And Ethical Side Of Marketing

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₹7,500.00 INR ₹5,000.00 INR
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The Social And Ethical Side Of Marketing

The Social And Ethical Side Of Marketing

₹7,500.00 INR ₹5,000.00 INR
₹7,500.00 INR ₹5,000.00 INR

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  • 5 stars: 6 (60%)
  • 4 stars: 4 (40%)
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R
Rohan Iyer
Informative and Well-Structured

The book presents ethical marketing concepts in a clear and engaging manner. Perfect for businesses aiming to integrate social responsibility into their strategies.

M
Mehmet Kaya
Deep Insights into Ethical Marketing

This book provides a well-researched discussion on how companies can implement ethical marketing strategies. A great resource for professionals and students.

S
Sophia Collins
Marketing with a Social Conscience

Kotler dives into the impact of marketing on society and offers strategies for responsible business practices. A necessary read in todays marketing landscape.

N
Nisha Verma
Essential for Ethical Marketing Practices

A must-read for marketers who want to balance profit with ethical considerations. The book covers real-world cases and practical solutions beautifully.

M
Mark Peterson
A Thought-Provoking Read

This book explores the ethical and social responsibilities of marketing in todays world. Kotlers insights are invaluable for businesses looking to build trust.

D
Daniel Harris

This book is an eye-opener on the importance of ethics in marketing. Kotler provides practical examples and solutions for creating socially responsible marketing strategies.

A
Anjali Verma

A must-read for marketers who want to align business goals with social responsibility. The concepts are thought-provoking and well-structured.

R
Ravi Narayan

Philip Kotler beautifully explains how ethical considerations can transform marketing into a tool for positive change. A highly recommended read for marketing professionals and business leaders.

S
Sarah Miller

A thoughtful exploration of how marketing affects society. Its a great resource for students and professionals, though the academic tone may feel a bit heavy at times.

F
Fatma zdemir

Kotler's take on ethical marketing is insightful. The examples provided are great, though some sections could benefit from more in-depth analysis of global perspectives.