Business & Data Analytics Essentials Combo: Learn Data Management, Predictive Techniques, and Data-Driven Decision Making – Set of 2 Books

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Description

Master the fundamentals of data-driven decision making with this comprehensive analytics bundle. These two essential guides provide beginners and career-switchers with practical knowledge in business analytics and data analytics.

Business Analytics Essentials covers:

Core principles and practical applications of business analytics
Data visualization and predictive techniques for effective decision-making
Real-world business case studies and scenarios
Online resources for hands-on concept execution

Data Analytics Essentials includes:

Comprehensive introduction to data analysis tools and techniques
Big data analytics possibilities and challenges
Daily tasks and procedures followed by data analysts
Legal frameworks, ethical considerations, and privacy issues
Application-based learning through diverse real-world case studies

Both books feature easy-to-understand language, chapter summaries, and self-assessment tests to reinforce learning. Perfect for professionals transitioning to analytics careers, or beginners seeking to understand how data transforms into actionable insights. From raw data collection to advanced predictive modeling, this set provides the foundation needed to navigate today's data-driven business environment successfully.

Bibliographic Details

Pages: 524 Pages

Paperback (ISBN): 9781636516080

Category: Business & Economics

Author: Ms. Riyanka Jain, Dr. Bianca Szasz, Vibrant Publishers

Table of Contents

Click on individual book titles below to view their complete Table of Contents.

Data Analytics Essentials You Always Wanted To Know

Business Analytics Essentials You Always Wanted to Know

Author

Dr. Bianca Szasz is a Ph.D. holder in Space Engineering. In over 14 years of experience in engineering and a dedicated focus of 4 years in data analytics, she has used data analytics in a variety of innovative projects, like post-processing of the wind tunnel test results and the analysis of high enthalpy heating test results. Her enthusiasm for data analytics eventually expanded beyond using it for work. Now she is passionate about educating the future generation of data analysts.

Ms. Riyanka Jain has 10+ years of experience in Statistics, Marketing, International Business, and Econometrics. She has previously authored two well-received books.

Vibrant Publishers is focused on presenting the best texts for learning about technology and business as well as books for test preparation. Categories include programming, operating systems and other texts focused on IT. In addition, a series of books helps professionals in their own disciplines learn the business skills needed in their professional growth.

Vibrant Publishers has a standardized test preparation series covering the GMAT, GRE and SAT, providing ample study and practice material in a simple and well organized format, helping students get closer to their dream universities.

Series

The Self-Learning Management Series is designed to help students, new managers, career switchers, and entrepreneurs learn essential management lessons and covers every aspect of business, from HR to Finance to Marketing to Operations across any and every industry. Each book includes basic fundamentals, important concepts, and standard and well-known principles as well as practical ways of application of the subject matter.