Product and New Product Management

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~~₹7,500.00 INR~~ ₹5,000.00 INR

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~~₹7,500.00 INR~~ ₹5,000.00 INR

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Thorough and Practical

A well-written resource that takes a deep dive into both strategic and tactical aspects of product management. It provides a solid understanding of processes, though it could benefit from a few more modern tech industry examples.

Great for Learning Product Development

I thoroughly enjoyed reading this book. It simplifies the complexity of developing and managing new products, and the insights on innovation were especially valuable. Highly useful for business students and junior product managers.

Essential Guide for Product Managers

This book covers all the key aspects of product and new product management in a clear and structured way. Its ideal for both students and working professionals. I found the lifecycle approach particularly helpful in real-world scenarios.

Comprehensive and Practical

This book breaks down the complexities of product development into actionable steps. The case studies are particularly helpful in understanding how to manage new product launches successfully.

A Must-Read for Aspiring Product Managers

The book does an excellent job of explaining the fundamentals of product management, covering key aspects like market research, innovation, and strategy. Its easy to follow and packed with practical insights.

Covers Every Aspect of Product Management

From innovation to commercialization, this book covers it all! It provides a detailed roadmap for successfully managing new products, making it a must-have for professionals in the field.

Great for Understanding Product Lifecycle

A very informative read that covers every stage of product management. Its structured well and offers practical guidance on how to bring products to market effectively.

Essential for Business Professionals

A fantastic book that simplifies complex product management concepts. Whether you're a product manager, entrepreneur, or student, this book offers valuable insights into the entire product lifecycle.

Excellent Resource for Product Managers

This book provides a well-rounded understanding of product management, from ideation to execution. The real-world examples and frameworks make it an invaluable resource for both beginners and experienced professionals.