Marketing Management and Strategy

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₹7,500.00 INR ₹5,000.00 INR
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Marketing Management and Strategy

Marketing Management and Strategy

₹7,500.00 INR ₹5,000.00 INR
₹7,500.00 INR ₹5,000.00 INR

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  • 5 stars: 4 (80%)
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M
Michael Johnson

This book is a comprehensive guide to marketing management and strategy. Its incredibly detailed and offers practical insights for both students and managers.

E
Emre Can

An excellent book for understanding the fundamentals and advanced concepts of marketing strategy. A bit technical in parts but worth the read.

R
Rahul Sharma

A must-have for marketers! The book explains complex concepts in a simple manner with plenty of examples. A valuable addition to any marketing library.

N
Neha Patel

Shelby D. Hunt has delivered a masterpiece on marketing strategy. The frameworks and examples are very applicable to real-world scenarios. Highly recommended!

A
Amanda Harris

Well-organized and informative, this book is perfect for anyone seeking a strong foundation in marketing management. Great for academics and professionals alike.